A little bit about me

Hi, I’m Sandra — your trusted business growth and leadership development partner.

With over 30 years of global experience across operations, HR, sales, marketing, customer service, warehouse management, business development, and senior leadership, I bring a unique blend of strategic insight, real-world understanding, and heart-led coaching to every conversation.

 

Throughout my career, I’ve led large teams, supported transformational projects, improved operational performance, and helped people become more confident, capable versions of themselves. My passion has always been people — helping them grow, believe in their capabilities, and achieve more than they thought possible.

 

Today, as a qualified Executive Coach, NLP Practitioner, Business Mentor, and DISC Personality Profiler, I empower SME business owners and emerging leaders to gain clarity, strengthen leadership, and build momentum. I meet you exactly where you are — without judgement — and help you move forward with confidence and purpose.

 

My signature Believe–Achieve–Receive framework is built around the power of mindset, strategy, and aligned action. It brings together everything I’ve learned over decades of leading, managing, coaching, and supporting ambitious people to succeed.

 

Whether you want to become a stronger leader, grow your business, gain confidence, or redesign how you work and live, I’m here to help you raise the B.A.R. and unlock what’s possible.

What Clients Say About Working With Me

Sam Fraser

Business Owner & Leader

“Before working with Sandra, I felt overwhelmed and unsure how to move my business forward. Through her coaching, I gained clarity, confidence, and a clear direction. She helped me refine my strategy, strengthen my leadership skills, and create a roadmap for sustainable growth. I now make decisions with confidence and lead my team with purpose!”

Claire Jenkins

Founder & Entrepreneur

“Sandra’s coaching completely changed the way I run my business. I was stuck in the day-to-day, constantly firefighting, and struggling to scale. With her expert guidance, I streamlined my processes, built a stronger team, and finally had time to focus on strategic growth. The results? Increased revenue, a more efficient operation, and a business that works for me, not the other way around!”

Glen

Business Consultant & CEO

“Sandra helped me take my business to the next level. She has a unique ability to see the bigger picture while also breaking it down into actionable steps. With her support, I refined my business model, strengthened my value proposition, and built a strategy that aligned with my goals. I now have the confidence and structure to scale with purpose.”

Ready to Take Control?

Let’s work together to help you cut through the overwhelm, create a clear strategy, and build a business that works for you. Whether you’re looking to refine your leadership, strengthen your business structure, or scale with confidence, I’ll help you raise your B.A.R. – Believe in your vision, Achieve with strategy, and Receive the success you deserve.

Your next level starts now. Let’s make it happen.

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